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ines alpha for H&M x Billie Eilish


3D makeup design for H&M’s Billie Eilish collection, translating the fluid, pastel universe of the clothes into digital elements.
CGI films, print visuals, and an AR filter, produced in collaboration with Mathematic.



  Click to try the Filter 






Concept & art direction Studio Non
Photography & director Fridamark Lund
Post production Mathematic.tv
Stylist Anna Fernandez
Set designer Joel Junsjo
Models Iman Sukalo & Cassey Chanel